IMM Private Equity / GS Retail acquires 95% of Pet Friends

FI TMT Pet specialty e-commerce

Not yet reviewed: summarised from filings and press reports; figures may differ between reports. Please check the original sources.

Deal value
—
Stake
95%
Implied 100%
—
Revenue
$22m

2020 · Single report, unverified

Op. income
—

2020 · Single report, unverified

Multiples
—
Target
Pet Friends · Pet specialty e-commerce
Buyer
IMM Private Equity / GS Retail · FI
Seller
CEO Kim Chang-won and VC investors
Structure
—
Announced
Jul 21, 2021
Closed
—
Stage
Closed

Target

Pet Friends is Korea's leading pet specialty e-commerce platform offering same-day and dawn delivery, a 24-hour expert customer center, private-label products and AI product recommendations. Its 2020 revenue was reported at KRW 31.4bn, up 168%.

Deal rationale

GS Retail said the investment strengthens its pet category and secures the pet business as a future growth driver, with new-business head Lee Sung-hwa aiming to grow Pet Friends into a pet lifestyle platform (Aju, iNews24). GS Retail first invested in July 2017 and made three follow-on rounds before co-acquiring with IMM PE, buying out CEO Kim Chang-won and VC investors. Hankyung Business reported a valuation of about KRW 150bn and large growth funding. No official IMM PE rationale was reported.

신사업 진출
Revenue$22m
Operating income—
EBITDA—
Net income-$5m

2020 · Single report, unverified (not yet checked against DART)

Press coverage

  • 아주경제 (2021-07-21): “IMM PE와 공동으로 펫프렌즈 지분 95%를 인수한다고 밝혔다”
  • 아이뉴스24 (2021-07-21): “GS리테일은 펫프렌즈 지분 30%를 취득한다.”
  • 딜사이트 (2021-07-26): “펫프렌즈 지분율은 IMM PE 65%, GS리테일 30%, 김창원 펫프렌즈 대표 5% 순이다”
  • 한경비즈니스 (2022-01-25): “약 1500억원의 기업 가치를 인정받으며 사모펀드 IMM프라이빗에쿼티(PE)와 GS리테일에 공동으로 인수돼”

This is a data entry summarising filings and press reports. Please check the original sources for the figures.