Kakao Games to acquire 54.5% of Sena Technologies for KRW 95.2bn
- Deal value
- $66m
- Stake
- 54.5%
- Implied 100%
- $121m
- Revenue
- $77m
- Op. income
- $6m
- Multiples
- EQV/EBIT 21.8xPSR 1.6x
Deal value ÷ stake (structure unconfirmed)
2020 연결 · DART-verified
2020 연결 · DART-verified
On implied equity value
DART 20210414002000
- Target
- Sena Technologies · Sports communication devices & smart helmets
- Buyer
- Kakao Games · SI
- Seller
- —
- Structure
- —
- Announced
- Sep 27, 2021
- Closed
- —
- Stage
- Announced
Target
Founded in 1998, a maker of wireless communication devices and smart helmets for motorcycling, cycling and skiing, exporting to 97 countries via US, German and French units. Reports cite about 60% global share and 2020 revenue of about KRW 111.1bn (94% overseas).
Deal rationale
Per Dailian, Kakao Games bought the stake to expand into sports alongside its golf unit Kakao VX and apply gamification to everyday life. Co-CEO Namkoong Whon said in July 2021 that the Sena acquisition was symbolically significant as a lateral expansion into sports. The payment date was postponed three times to 12 Nov 2021 pending FTC merger review, which a company official called a routine procedure.
| Revenue | $77m |
| Operating income | $6m |
| EBITDA | — |
| Net income | — |
2020 연결 · DART-verified · 20210414002000
Press coverage
- 데일리안 (2021-09-27): “약 952억원에 지분 54.5%를 8월11일 취득할 예정이라고 발표했다”
This is a data entry summarising filings and press reports. Please check the original sources for the figures.