JoongAng Group to acquire Playtime for KRW 125bn
SI Other Indoor kids' cafe franchise
- Deal value
- $86m
- Stake
- —
- Implied 100%
- —
- Revenue
- $24m
- Op. income
- -$5m
- Multiples
- —
2021 연결 · DART-verified
2021 연결 · DART-verified
DART 20220412001446
- Target
- Playtime · Indoor kids' cafe franchise
- Buyer
- JoongAng Group · SI
- Seller
- —
- Structure
- —
- Announced
- Aug 29, 2022
- Closed
- —
- Stage
- Announced
Target
Playtime (Playtime Group, now Playtime Joongang) is Korea's largest indoor kids' cafe (indoor playground) operator with brands such as Champion 1250, running about 200 locations nationwide as of 2024.
| Revenue | $24m |
| Operating income | -$5m |
| EBITDA | — |
| Net income | — |
2021 연결 · DART-verified · 20220412001446
Press coverage
- 한국경제 마켓인사이트 (2022-08-29): “중앙그룹, 실내놀이터 1위 플레이타임 1250억에 인수”
- 한국벤처캐피탈협회 M&A 뉴스레터 (2022-10): “중앙그룹, 실내놀이터 1위 플레이타임 1250억에 인수”
- 한경비즈니스 (2025-05-30): “30년 역사를 지닌 도심형 실내 키즈 테마파크 기업으로 다양한 키즈카페 매장을 전국 200여곳에서 운영”
This is a data entry summarising filings and press reports. Please check the original sources for the figures.